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selling on Wazzu: a running collection of one story we have gathered and hand-picked because they are worth your time. Every post here touches on selling in some way — the news, the analysis, the deep dives, and the occasional surprise find. Washington State University (WSU) is a leading public land-grant research university in Pullman, WA, known for its strong programs in agriculture, environmental science,… New stories are added to this page as we find them, so check back if you want to keep up with what is happening around selling, or subscribe to the RSS feed to get them as soon as they are published. Browse the collection below, or head back to the homepage to see everything Wazzu is covering right now.

Board considers extending alcohol pilot program at WSU’s Martin Stadium with stricter enforcement
The Seattle Times The Seattle Times

Board considers extending alcohol pilot program at WSU’s Martin Stadium with stricter enforcement

## WSU Considers Extending Stadium Alcohol Pilot with Enhanced Safety Measures Washington State University's Board of Regents is currently reviewing a proposal to extend the alcohol pilot program at Martin Stadium, following a successful initial trial period. The program, which allows for limited alcohol sales during football games, is being considered for continuation alongside a significant increase in enforcement and revised sales restrictions. The proposed extension prioritizes fan safety and game-day experience. WSU and its alcohol vendor plan to limit alcohol sales to designated areas within the stadium and implement stricter protocols to prevent disruptive behavior. A key focus will be curbing the practice of fans throwing small alcohol bottles—like mini Fireball—onto the field, with increased security measures and potential consequences for those violating the rules. This decision comes as WSU navigates a new era of intercollegiate athletics, as detailed in our recent article, "Will the Apple Cup survive? It’s complicated for Washington, WSU," which examines the future of the rivalry game following Washington's departure from the Pac-12. The Board's deliberation reflects a commitment to balancing revenue generation with a responsible and enjoyable atmosphere for all attendees. A final decision on the pilot program’s extension is expected soon.