•1 min read•from The Seattle Times The Seattle Times
At Hermès, Nadège Vanhée turns Paris twilight into a state of mind
Our take
At the Paris Hermès show, creative director Nadège Vanhée transformed the enchanting twilight of the city into a captivating sensory experience. Guests were greeted not only with stunning visuals of the latest collection but also with carefully curated scents that set the mood. This innovative approach elevated the fashion show beyond a mere presentation, inviting attendees to immerse themselves in the essence of Hermès. By intertwining fragrance with fashion, Vanhée created a unique atmosphere that resonated with the brand's luxurious identity and Parisian charm.


Guests at the Paris Hermès show didn’t just see the collection, they smelled it first.
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#Washington State University#Hermès#Nadège Vanhée#Paris#luxury#Fashion#collection#show#experience#twilight#state of mind#guests#sensation#design#smelled#aesthetics#event#scent#artistry#presentation